Nicole Masters – Director

Nicole Masters, director of Integrity Soils, is an agro-ecologist with over 17 years’ extensive practical and theoretical experience in regenerative / biological farming practices.

Recognised as a dynamic and grounded educator, Nicole brings cutting edge sound science to a topic that has relevance to anyone interested in improving the efficiency of inputs whilst improving profitability and resilience.  “You can have your cake and eat it too!”  

Since 2003 she has taught these practices throughout Australasia and North America; helping to inspire and guide farmers into new and innovative ways to produce food.  Nicole has a proven record in supporting farmers in meeting their goals through an holistic approach to soil and pasture management.

You may have seen her articles in Straight Furrow, Dairy Exporter or international rural publications.

Nicole is currently undertaking a Masterate in Science at Auckland University looking at ‘The Agro-ecological Entrepreneurs’.

nicole masters

Nicole Masters


Michael Doree – South Island NZ, Lead Consultant and Business Development

Integrity Soils Ltd is excited to announce the new appointment of Michael Doree. He is joining the team to provide further support to the consultancy team and assist with development across the business. Michael is based out of Blenheim, Marlborough New Zealand.

Michael has been involved in the regenerative farming industry for the last seven years in fertiliser advisory and sales.   Prior to that he had an active role in farming with dairy, sheep and beef; as well as some time in livestock sales and agriculture engineering.  He has completed NCA level 4 and Diploma in Production Management as well as the Nutri-Tech Solutions Sustainable Farming course.

Michael has a large knowledge of the various products available here in New Zealand having first-hand experience with many of these.  He is an active reader and continues to build on his knowledge base.

Michael believes that education is paramount to improving any business and agriculture is no exception.  When he first looked into biological systems “It seemed to provide a new way to farm”. After significant research Michael came to realise that the labelling of farming systems needs to be ceased and the best operational system identified for each farm.  Through understanding the interactions between the soil system, plants and livestock, this can lead to optimum performance both environmentally and financially, creating true business sustainability.

Michael and his wife Kim have two children, Jack and Paige, and in his free time enjoys hunting, fishing, and “exploring our awesome country”.

Michael Doree

Lead Consultant
Phone: (64) 021 500 342

Daryl Chubb P.Ag,  BSA, NSch – Canada

Recently Daryl has aligned with Integrity Soils Limited to offer consultation services in Canada and Northern U.S.A.   Over the years during his travels and research, Daryl realized that today’s agriculture practices are contributing to poor nutrient use, water uptake; and biological processes.  The outcomes of his research connected him with Integrity Soils and the tools necessary to make a difference in soil health.

Originally from central Saskatchewan Daryl has always been passionate about agriculture, the land and its stewards.  After completing his Bachelor of Science at the University of Saskatchewan, he managed a major cropping enterprise before starting his own agriculture consulting firm.  As a Nuffield Scholarship recipient Daryl has studied management techniques that will increase nutrient efficiency and assess the agronomic challenges that come with increasing food production and quality.  During his Nuffield scholarship, Daryl set out to discover how chemical fertilizer efficiencies could be increased and soon realized that it was not only about fertilizer.  Instead, he concluded that an agriculture is about incorporating polyculture systems, not monocultures alone.

Daryl has obtained a Bachelor of Science in Agriculture (BSA), his Professional Agrologist (P.Ag) designation while remaining very involved in the agriculture industry, both personally and professionally through volunteer contributions, land and livestock ownership.   He resides near Irricana, Alberta on a small farm that includes cattle, hay, and rotational grazing with goals of building soil and increasing carrying capacities.

Daryl and his wife Karen have lived in the Irricana area for 13 years.  They both enjoy touring around on their Harley Davidson motorcycles, downhill skiing, curling, and their horses.  In addition to Daryl’s consulting business, they own and operate a business that specializes in importing and exporting horses to and from Europe.

Daryl Chubb


Phone: 1-403-836-2202